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Puerta del Sol

Branding, Art Direction, Identity

Puerta del Sol
Client
Puerta del Sol Oropesa
Year
2021
Discipline
Branding, Art Direction, Identity

PUERTA DEL SOL
Welcome to the other side

The challenge

A seafront restaurant in Oropesa needed a brand that lived up to its cooking and its setting. Light, breeze and Mediterranean calm, without falling into beach clichés.

A door as a symbol. The arch becomes the brand icon and an invitation to cross to the other side: #TheOtherSide.

From there we built everything with the same calm: fine typography, sand and sea-green tones, marine illustration and messages that read like a breeze. “Believe again, enjoy again, feel again.”